Cigarette Brands In Bangladesh 4u3119

Cigarette Brands in Bangladesh

Benson & Hedges Launched in 1997, Benson & Hedges maintains their prime market share in the segment. Within a short time Benson & Hedges became a successful brand in their portfolio.

John Player Gold Leaf, Pall Mall and Capstan John Player Gold Leaf, Pall Mall and Capstan are positioned in the High segment. Launched in 1980, John Player Gold Leaf is one of the highest selling brands of their company, enjoying large market share in the High segment. Pall Mall was the group’s first global drive brand to be launched in Bangladesh in 2006.

Star and Scissors Star and Scissors are positioned in the Medium segment. Star, launched 40 years ago, is still a leading brand in this segment. Currently, it is the highest volume generating brand for the company.

Pilot and Bristol Pilot was launched in 2009 in the Low segment, which is growing rapidly in Bangladesh. Bristol was launched also in the Low segment in October 2010.

Marlboro Marlboro has been the world’s number one cigarette brand since 1972 and is one of the most powerful trademarks among all consumer products. Marlboro flavor focuses on the brand’s rich flavor, Marlboro Gold explores new dimensions in smoking, and Marlboro Fresh brings adult consumers innovative taste sensations.

 Dhaka Tobacco Industries came to the fold of AKIJ GROUP in late seventies when Government has decided to disinvest and hand over the Factory to private sector from the nationalized sector. Currently, Dhaka Tobacco industries produce eight brands of cigarettes. These are --- NAVY, LEGEND WHITE, FIVE STAR, RED &

WHITE, K2, SURMA AND DIAMOND. Approximately one billion cigarettes are produced per month by the company’s factory in Tongi, Gazipur.One hundred million of the Navy brand are exported quality and are sold in Dubai.